Wineries, breweries & direct marketers

From a farm visit to a lasting customer relationship.

Wineries, breweries, and direct marketers invest heavily in memorable visits — but after guests leave, contact often breaks off. Pocketshop creates a direct line to the end customer, with no middlemen.

Challenges many producers face

Without digital customer loyalty, these challenges leave revenue on the table.

Farm visitors buy once — then disappear

Guests enjoy the visit, buy a case of wine — and are gone. No channel exists to remind them of the next vintage or prompt a reorder.

New vintages don't market themselves

An outstanding new vintage deserves attention. But newsletters barely get opened, and social media only reaches algorithm-favoured posts.

Events fill too slowly

Cellar tastings, harvest festivals, barrel openings — too often the announcement comes too late and the event isn't fully booked.

Dependence on retailers and platforms

Selling exclusively through food retailers or wine platforms means losing the direct customer relationship — and paying their margin.

The solution

Turn a one-time farm visit into a customer who keeps ordering

Many visitors buy once on-site — then forget about you. Push notifications about new vintages or limited releases remind them exactly when they're ready to order again. Direct ordering through the app means more revenue stays with you, with no middleman's margin.

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Key features for Producers

  • Push notifications (new vintages)
  • Direct orders from the farm
  • Event calendar
  • Loyalty programme
  • News feed

Other industries

Become less dependent on retailers — start now.

We'll show you what your direct-to-consumer channel could look like with your own app.

Book a free demo